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So I picked a book to read yesterday and it’s ‘LOGO DESIGN LOVE’ by David Airey. It’s been a great read so far and I suggest any one into graphic design especially brand identity design should read it. I shared some quotes from the book on twitter, see below:
'When designing a brand identity, you must ask yourself whether the logo can adapt to different media' #LogoDesignLove #BrandIdentity
— Neneh Makun (@nenehs_tweets) June 18, 2015
'A simple logo helps meet most of the other requirements of iconic design' #LogoDesignLove #logodesign #logo #graphicdesign #BrandIdentity
— Neneh Makun (@nenehs_tweets) June 18, 2015
'simplicity also makes your design easier to recognise' #LogoDesignLove #logodesign #logo #graphicdesign #BrandIdentity #design
— Neneh Makun (@nenehs_tweets) June 18, 2015
'colour is secondary to the shape and form of your design' #LogoDesignLove #graphicdesign #branding #BrandIdentity #logodesign #logodesign
— Neneh Makun (@nenehs_tweets) June 18, 2015
I’m still on the 1’st chapter (I used to be a fast reader) – The Importance of Brand Identity and it reminds on of one of my earlier post on ‘How to design a quick logo‘. Anyway, get the book and learn more about brand identity. If you know any other graphic design book(s), please share below.
